Job Overview:
We are looking for a dynamic and field oriented Executive for Direct Marketing Activities to develop corporate and institutional relationships across Mumbai, Thane, and Navi Mumbai and generate opportunities for workplace employee eye-testing programs. The role involves engaging with HR Heads, Administration Heads, Corporate Wellness Teams, Facility Managers, and other key decision-makers across organisations to promote employee wellness initiatives.
The primary objective is to secure and successfully execute workplace eye-testing programs, typically covering 75–500 employees, while also developing larger opportunities involving 1,000+ employees. This requires a proactive professional who enjoys meeting people, approaching organisations, building relationships, creating new business opportunities, and converting prospects into successful corporate programs.
Job Responsibilities:
● Generate new business opportunities through corporate prospecting, networking, referrals, direct visits, and lead generation activities.
● Meet HR Heads, Admin Heads, Facility Managers, and other decision makers to promote employee eye testing programs.
● Identify and approach organizations with significant employee strength for wellness initiatives.
● Present and explain the benefits of corporate eye-testing programs and secure program approvals.
● Maintain a structured database of prospects and manage regular follow ups.
● Convert leads into confirmed programs and achieve business development targets.
● Coordinate program scheduling, approvals, logistics, and execution with internal teams and clients.
● Support on-ground program implementation and ensure smooth customer experience.
● Build strong client relationships and generate repeat business opportunities.
● Maintain CRM records, activity reports, and sales pipelines.
Job Requirements:
● Graduate in Marketing, Management, Commerce, or any relevant discipline.
● 1–5 years of experience in Field Sales, Direct Marketing, Corporate Sales, Institutional Sales, Healthcare Marketing, Insurance, Banking, Diagnostics, Optical, Pharmaceutical, or B2B Services.
● Strong communication, presentation, negotiation, and relationship building skills.
● Confidence in approaching new organizations and corporate decision-makers.
● Good spoken English. Hindi and Marathi will be highly useful.
● Proficiency in MS Office, Email, WhatsApp, and basic CRM systems.
● Strong follow up and customer management skills.
● Professional appearance and etiquette.
● Willingness to travel extensively by public transport and/or own vehicle throughout Mumbai, Thane and Navi Mumbai.
● Target driven, self motivated, organised, and capable of working independently.
Location : Mumbai